A Beginner's Guide to AI — AI made simple for business people

A Beginner's Guide to AI is a podcast and weekly newsletter hosted by Dietmar Fischer that explains artificial intelligence for business people. No jargon, no hype — just practical AI knowledge you can use today. More than 300 episodes are available for free on Apple Podcasts, Spotify and YouTube, and over 4,000 subscribers read the weekly newsletter.

What the podcast covers

Each episode takes a single artificial intelligence topic — a concept, a tool, a business use case or a piece of news — and explains it in plain language for people who do not write code. Recurring themes include generative AI and large language models such as ChatGPT and Claude, AI agents and automation, prompt writing, machine learning fundamentals, AI in marketing and sales, data privacy and AI regulation in the EU, choosing AI tools for a small business, and how to introduce AI into a team without disrupting existing work. Episodes are short enough to fit into a commute and end with concrete takeaways you can act on the same day.

Who it is for

The show is made for founders, executives, marketers, consultants and professionals who need to understand artificial intelligence well enough to make decisions about it — not to build it. No technical background is required. Listeners include people evaluating AI tools for the first time, managers who need to explain AI to a board or a team, and business owners looking for realistic ways to save time with automation.

The weekly newsletter

The newsletter goes out once a week and summarises what actually happened in AI, which tools are worth trying, and what a business person should do about it. One email per week, no fluff, free to join at beginnersguideto.ai.

About the host

Dietmar Fischer hosts A Beginner's Guide to AI from Berlin, Germany. He is the owner of the digital marketing agency Argo.berlin GbR and has interviewed guests from organisations including OpenAI and Microsoft. His mission is to make AI accessible to every business person, regardless of their technical background.